In 2016, a cold email to Jeff Bridges
led to a creative collaboration that caught nearly all of Quiksilver off guard — because it didn't come from Marketing. It came from the art department. Working from Jeff's personal sketchbooks, I art directed a tee collection rooted in his life as a surfer, artist, and Santa Barbara local. The campaign included a photoshoot featuring Quiksilver's top skate team — including Reese Forbes — wearing the collection. The shirts hit retail, sold well, and benefited the Quiksilver Foundation.
